à la carte workshops Lights, camera, gametime.
What is sports media?
About the workshop
The Sports Media business is exploding as rapidly and as widely as just about any part of the media industry. Sport is one of the spaces in American – and global – life where we find the intersection of race, class, economics, culture, celebrity, and media in all its iterations, new and old. This workshop will cover a variety of topics including who and what make up the sports media industry, how you can be part of the industry and what the future looks like for sports media. This workshop will look at all varieties of sports and entertainment coverage.
Learning Objectives
- Understand where the industry came from and what it’s going toward in the future
- Examine the principles and ethics of modern-day media professionals.
- Look at how sports and media have combined to become a social justice platform
- Understand that sports media covers more than just traditional sports
Faculty Lead: John Shrader
John Shrader teaches sports and broadcasting courses, specializing in all aspects of sports media and broadcast presentation, reporting and writing. He is the coordinator of the new Sports Media and Communication major.
Shrader comes to University of Nebraska–Lincoln after six years at Long Beach State where he taught journalism, sports and broadcast classes. This is a return to the university for John, who got his bachelor’s degree here before embarking on a career in sports radio and TV that lasted more than 35 years. [He is a proud alum of KRNU, one of its former Sports Directors.] After brief stops in TV in Kearney (NTV Network) and Hastings (KHAS), he worked for 30 years in San Francisco.
Shrader has a Bachelor’s degree in Journalism from the University of Nebraska–Lincoln and a Master’s degree with honors in Mass Communication from San Jose State.
If the faculty lead is not available to teach a workshop, another qualified faculty member will be arranged.
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Contact Alex with Questions
Alex Fernando
Recruiting Coordinator
402-472-0219
cojmcrecruitment@unl.edu