The Experience Lab

Gain real-world experience The Experience Lab

Programs Apply Now
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The Experience Lab allows students to explore their industry of interest by communicating and working with real clients, sources, stories and content within the community. By leveraging this real-world setting and experience, students will develop their skills in content production, social and digital media, and emerging technologies.

Students must complete the student application by Oct. 15. All CoJMC majors are welcome to apply, and no prior experience is necessary for the Experience Lab. Upon acceptance, students will be assigned an enrollment code into the program. Meeting dates and times will vary in the spring 2022 semester, but EL members should expect to commit approximately five hours per week.

Achieve Early

The College of Journalism and Mass Communications prides itself on professionally oriented programs and experiential learning opportunities. The Experience Lab gives students a chance to gain hands-on experience from the first semester they enroll in our college. Each semester-long practicum will allow students to build their academic skill set while exploring professional interests.

More Details

  • Students will earn 1 credit  
  • 4-6 hours/week 
  • Day-to-day projects will vary depending on Experience Lab program 
  • Senior leadership will mentor first-year and second-year students 
  • Senior leadership will manage day-to-day operations alongside faculty 
  • All senior leadership go through an in-depth leadership training that will cover the following areas: Managing up, down and across; project management; SMART Goal Development; constructive feedback 

Experience Lab programs

All programs below are part of the Experience Lab.

Buoy logo

An Agency for Nonprofits

  • Account Management
  • Brand Strategy
  • Copy Writer
  • Graphic Design
  • Multimedia & Video
  • Social Media & Analytics
  • Web Development
Nebraska News Service Logo
Nebraska News Service

Statewide Wire Service

  • Reporters
  • Photographers
  • Copy Writer
  • Videographers
  • Content Managers/Editors

External: Daily Nebraskan

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Nebraska Nightly

Recorded News Show

  • Anchors
  • Producers
  • Directors

Producers will coordinate video content with NNS/Webzine/Community News Desk/UnLimited Sports

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90.3 KRNU

The Campus Radio Station

  • DJs
  • Music Director
  • Podcasters
  • Show Hosts
  • Underwriting Team
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Heartland Webzine

An Online Community Magazine for Nebraska

  • Writers
  • Photographers
  • Videographers
  • Content Managers/Editors
  • Web Developers

Telling the story of Nebraska, specific attention to community organizations that support underrepresented communities and Just do Business: Community development, new business, lifestyle, numbers, rankings, opportunities. Boomerang stories, why Nebraska stories, etc.

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UNLimited Sports

Nebraska Sports Reporting

  • Reporters
  • Photographers
  • Videographers
  • Calling Games for Local Sports
  • Sports Show


  • NET Huskers Sports Coverage
  • Husker Athletics
  • Husker Vision
  • Sports Information
  • Digital Media

Apply Now

Apply below for the Spring 2022 semester!

Current Students

Application Due: October 15

Notifications: Week of October 20

Acceptance Deadline: November 5

Apply Now

Freshman Practicum

Application Due: October 15

Notifications: Week of October 20

Acceptance Deadline: November 5

Apply Now

Contact the Co-directors with questions

Jemalyn Griffin

Jemalyn Griffin is an assistant professor of practice and director of the Jacht Agency.

Before joining CoJMC, Jemalyn served as the the Director of Content and Digital Marketing Services at Harvard University's Division of Continuing Edcuation.

Contact Jemalyn
Jemalyn Griffin portrait
Jill Martin

Jill Martin is an assistant professor of practice and director of the Nebraska News Service.

Jill Martin has two decades of experience in newspapers and broadcast news in Nebraska, including experience as the managing editor of the Seward County Independent.

Contact Jill
Jill Martin portrait