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Special Topic Classes

College of Journalism & Mass Communications Special Topics Classes

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Special topic courses are new or emerging classes offered for three credit hours during a regular academic session - fall, spring or summer semesters.

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Summer 2022

ADPR 491/891.202 | 3 credit hoursSocial IntelligenceONLINE

Open to All UNL Students. Register in MyRed.

Every day millions of people across the globe discuss brands on social media, write reviews, post on reddit and YouTube and share their life experiences online. These online posts are key signifiers for businesses, brands and organizations to utilize social listening to track, analyze and respond to what's being said about them. Social listening allows businesses and organizations to track online sentiment, adjust strategies in real time, provide the best customer service, identify influencers, gain insight on their competitors and even find new sales leads. This course will equip you with the strategies and tools needed to establish a social listening program to achieve business and organizational goals.

Faculty: Tyler Thomas

Fall 2022

BRDC 491.002 | 3 credit hoursShort Form TV Series Pilot Writing & ProducingW 5:30pm-8:20pm

Open to All UNL Students. Register in MyRed.

This course is for anyone who would like to learn the basics of television writing. As an industry professional, working in TV and film for over 16 years, I hope to answer questions, give insight, and demystify the process. We will work as a group on a mock TV show going from idea generation to series structure to pilot writing. The class will be run like a mock writers room. Students will learn the basics of script writing software and practice writing scenes. The hope is that any students who think this might be a career path for them, will see and experience how a TV show is run. I want this to be a fun and exciting experience for all involved.

Prerequisites: JOMC 101, JOMC 130-134, JOUR 200A with a C or higher; ADPR 151, ADPR 221, ADPR 283 or BRDC 227, BRDC 269, BRDC 260 or SPMC 150, 250 or JOUR 200B with a C or higher.

There are only 7 CoJMC spots available for this course and it is available by permission code only (codes can be requested here).

Faculty: Michael Svoboda

ADPR 391.001| 3 credit hoursThe Influencer EconomyMW 10:30 - 11:45 am

Open to All UNL Students. Register in MyRed.

Social media influencers and content creators aren’t just an afterthought in a marketing plan, they are leading them—from micro to macro influencers, brand ambassadors to brand advocates. The global influencer market is worth $13.8 billion and is projected to keep growing, as brands looking to cut through the clutter turn to forms of persuasion outside of traditional 30-second spots. This course will discuss why we are influenced by others through the tenets of leadership, and demonstrate how brands can become leaders through smart digital strategies, opinion leadership and parasocial opinion leadership.

Faculty: Kelli Britten

BRDC 391.001| 3 credit hoursPodcastingTR 9:30 - 10:45 am

Open to All UNL Students. Register in MyRed.

Podcast listenership has grown by 40% in the last 4 years and it is still on the rise. In this course, you will learn how to pitch, develop, create, publish and promote your own podcast. You can choose to produce a mini-season of your own podcast, or contribute episodes to one of the college's podcasts.

Faculty: Kaci Richter
Contact your adviser with questions
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Andrea Gaghagen
Assistant Director of Advising

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Anne McConkey
Academic Adviser

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Bridgett Grant
Academic Adviser

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Karez Hassan
Academic Adviser