Oct 6 2023 - 3:15pm
TikTok and other short-form video platforms are booming in popularity — for entertainment and for sharing information, including health information. Researchers are currently examining the effects of social media videos, and among them is Ciera Kirkpatrick, assistant professor of advertising and public relations at the University of Nebraska–Lincoln. Kirkpatrick, who studies the intersection of communication and health, recently turned her scientific eye toward TikTok.
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