Two entries from the University of Nebraska-Lincoln College of Journalism and Mass Communications have won American Advertising Awards in the Region 9 competition.
The 2021-2022 National Student Advertising Competition Team, took home a gold in the Film, Video and Sound category for its entry, “Why Not Now Quest is Ready Concert.” The 2021-2022 NSAC Team included: Adeline Burger, a senior advertising and public relations major from Saint Paul, Minnesota, Vanessa Cruz-Alatriste, a senior advertising and public relations major from Lincoln, Breanna Epp, a 2022 graduate from Lincoln, Kathleen Esser, a 2022 graduate from York, Anna Fiala, a 2022 graduate from Papillion, Rachel Haufler, a 2022 graduate from Cedar Rapids, Iowa, Ashleigh Kawaoka, a senior advertising and public relations major from Lenexa, Kansas, Sadie Lamplot, a senior advertising and public relations major from Thurston, Olivia McCown, a 2022 graduate from Lincoln, Sophia Messineo, a 2022 graduate from Lincoln, Jonathan Okeeffe, a 2022 graduate from Hastings, Mikayla Shultz, a 2022 graduate from Lincoln, Quinlan Sleddens, a senior advertising and public relations major from Lincoln, Madelyn Waltman, a senior graphic design major from Earlham, Iowa, and Madison Zumpfe, a 2022 graduate from Friend.
Emily Bray, a senior advertising and public relations double major from Lincoln, and Brooke Dlouhy, a junior advertising and public relations major from Lincoln, took home a silver in the Sales Promotion category for their entry, "Cerveza de Chicas." The two entries will now advance to the national competition.
The American Advertising Awards, conducted annually by the American Advertising Federation, is a three-tier national competition where local entrants vie to receive an ADDY Award for recognition as the best in their markets. Local ADDY winners compete against winners from other local clubs in one of 15 district competitions, and district ADDY winners are then forwarded to the third tier, the national stage of the American Advertising Awards.
A Gold ADDY is a recognition of the highest level of creative excellence and is judged to be superior to all other entries in the category. Entries that are also considered outstanding and worthy of recognition receive a Silver ADDY. The number of awards given in each category is determined by the judges based on the relative quality of work in that category.
"We are incredibly proud of our students and their achievements in this year's American Advertising Awards," said Shari Veil, dean of the College of Journalism and Mass Communications. "Their hard work and dedication to their craft have been recognized at the regional level, and we are excited to see them compete at the national stage."
For more information about the American Advertising Awards, visit aaf.org/american-advertising-awards.