John Shrader is an associate professor of broadcasting and sports media and communication and the coordinator of the Sports Media and Communication program. He joined the college in 2017 after six years at Long Beach State. Shrader teaches sports broadcasting, sports media courses, including writing and reporting, and courses in the Honors College on issues and ethics in sport and race, gender and identity in sport. Shrader regularly teaches UNL students in Spain [now in Barcelona and Madrid, and in the past Valencia] in a class titled Global Sports, Media and Entertainment. 

Shrader researches all aspects of presentation and representation in sports media. He has published works on various topics, including sports and the immigrant experience, diversity in eSports, the state of sports journalism in all its forms, and media coverage of soccer. 

Shrader spent six years teaching sports and journalism at Long Beach State (2011-2017). Before that, he was a radio and TV sports broadcaster for more than 30 years in San Francisco. He worked for 15 years at the sports radio station KNBR and at two local TV stations; he also was the radio and TV voice of Major League Soccer's San Jose Earthquakes for 15 years and the radio voice of San Jose State football and basketball for nearly a decade. He called games for the Oakland Athletics and Golden State Warriors. 

He started his career at television stations in Kearney (NTV Network) and Hastings (KHAS). 

Shrader earned an Emmy award for his work on a San Jose Sharks Stanley Cup playoff broadcast and was awarded sportscaster of the year by the AP.  His documentary film about Barry Bonds was named the outstanding graduate research project at San Jose State. He has won multiple awards from the Broadcast Education Association (BEA) and an Eric Sevareid Award from the Midwest Broadcast Journalists Association (MBJA). 

Shrader's work has been featured on NPR stations KCRW in Los Angeles and Nebraska Public Media; while working in California he contributed media criticism regularly on KCBS Radio in San Francisco and Fox 11 TV in Los Angeles. 

Shrader has a Bachelor's degree in Broadcast Journalism from the University of Nebraska-Lincoln, and a Master's degree with honors in Mass Communications from San Jose State University. 

John and his wife Tina live in Lincoln. They have two children and three grandchildren.