By the Numbers: 2022 Recruitment Report

May 9, 2022

Following the May 1 enrollment deposit deadline, we can begin to see the shape of our fall 2022 incoming freshman class, including first-time freshman and international students.  

 
The college saw a 13.5% increase in enrollment deposits over last year, while the University’s enrollment deposits decreased by 1.5% 

 

 

Residency 

Growth was driven by out-of-state students, while resident enrollment deposits remained flat from last year. Proportionally, the college enrolls a high number of out-of-state students compared to the broader university community. In the college, 46.3% of enrollment deposits for fall 2022 came from out-of-state students, compared with 28.2% university wide. 

 

Major 

Enrollment deposits in journalism and sports media and communication are flat compared to last year. However, both broadcasting and advertising and public relations enrollment deposits are up. 

 

Nebraska Feeder Schools 

Feeder high schools represent the high schools with the highest number of students who enrolled at CoJMC over the past four years. 

  • Lincoln East (17) 

  • Lincoln Southeast (14) 

  • Millard West (13) 

  • Millard North (13) 

  • Papillion-Lavista (12) 

  • Millard South (10) 

  • Burke High (10) 

  • Central High (10) 

  • Lincoln Southwest (9) 

  • Gretna High (9) 

  • Elkhorn High (9) 

  • Elkhorn South (8) 

  • Bellevue West (8) 

  • Westside High (8) 

  • Lincoln Pius X (8) 

Gender 

Enrollment deposits by gender have remained consistent over the past four years. 54% of fall 2022 enrollment deposits are from female students and 46% are from males. The university added a gender non-conforming option for the fall 2022 application. None of the college’s enrollment deposits selected gender non-conforming for fall. 

First Generation 

First-generation students increased by 4 (11.4%) over last year. However, the proportion of our incoming class that are first-generation students remained flat at 21.9%. 

 

Race/Ethnicity 

Our underrepresented students decreased by three from 2021. The proportion of our incoming students from underrepresented communities also decreased from 20.6% in 2021 to 16.3% in 2022. This is below the university’s proportion of underrepresented students of 22.9% for 2022. 

 

EFC Band 

EFC bands indicate a student's level of financial need with 1 being the highest need and 6 being the lowest.   

 

Top Competitors 

National Student Clearinghouse data provides insight into where students who get admitted to our college end up enrolling. For fall 2022, we lost the largest number of students to: 

  • University of Missouri (12) 

  • University of Kansas (9) 

  • UNK (7) 

  • UNO (5) 

  • Grand Canyon University (5) 

  • Arizona State University (5) 

  • Nebraska Wesleyan (4) 

  • Iowa State University (4) 

  • University of Iowa (4) 

  • Wayne State College (3) 

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