The Lincoln chapter of the American Marketing Association held its annual Prism Awards on May 9, 2024. The Prism Awards celebrate the strength and innovation of Lincoln’s marketers. Jacht Agency, the College of Journalism and Mass Communication’s student-led agency, won five Prism Awards and four Sterling Awards.
Below, the award-winning projects, each a shining example of our commitment to excellence, are listed alphabetically by award category, followed by the title of the project and the semester in which Jacht students completed it.
Prism Awards
- DEI Category, Jacht DEI Toolkit, Fall 2023
- Integrated Public Relations, Jacht Recruitment Campaign, Spring 2023
- Social Media Category (Organic), Jacht Recruitment Campaign, Fall 2023
- Video Category (Long Form), People’s City Mission, Fall 2023
- Video Category (Short Form), Backyard Farmer, Spring 2023
Sterling Awards
- Advertising Category, Nebraska Department of Transportation, Spring 2023
- Direct Marketing Category, UNL Print Services, Spring 2023
- Social Media Category, Pink Bandana, Spring 2023
- Special Event Category, Jachtventure, Fall 2023
The CoJMC faculty who contributed to the Jacht students’ success are director Jemlayn Griffin, interim director Valerie Jones, director of multimedia Alan Eno and creative director Derek Hernandez.