College of Journalism and Mass Communications seniors Veronica Cucci and Katlyn Eggert won the 2024 Bailey Lauerman Design Diversity Challenge on Thursday, Nov. 7 in Andersen Hall.
Cucci is an advertising and public relations major with a minor in hospitality, restaurant & tourism management from Morgantown, West Virginia. Eggert, who is from Lincoln, majors in advertising and public relations and minors in business.
Cucci and Eggert competed against 19 other entrants and were one of five finalists. The students entered the challenge for the opportunity to win a scholarship and to have their design displayed as a mural on the third floor of Andersen Hall.
Students had two weeks to create a mural and accompanying copy that celebrates the power of diversity in Nebraska. Bailey Lauerman’s Sean Faden, head of creative operations; Sarah Northcutt, graphic designer; and Casey Stokes, creative director, made up the judging team.
Each year, the judges choose the winning project based on the specifications, innovation, design principles, impact and takeaway of the design.
This spring, Cucci and Eggert will work with Bailey Lauerman’s designers and copy editors to finalize design and get it ready for Revolution Wraps to install it as a mural on the south wall of the Bailey Lauerman Student Commons at the end of the semester.
See the 2024 Bailey Lauerman Design Diversity finalists' projects below:
Design: Veronica Cucci, senior advertising and public relations major from Morgantown, West Virginia.
Copy: Katlyn Eggert, senior advertising and public relations major from Lincoln.
Design: Liam Spieker, senior advertising and public relations major from Wayne.
Copy: Cole Erlemeier, senior advertising and public relations major from Lincoln.
Design: Natalie Haskin, senior advertising and public relations major from Crystal Lake, Illinois.
Copy: Andrew Smith, senior advertising and public relations major from Lincoln.
Design: Ashley Cole, senior advertising and public relations major from Lincoln.
Copy: Phoebe Lyons, junior advertising and public relations major from Geneva, Illinois.
Design: Ana Wombacher, senior advertising and public relations, and journalism double major from Ankeny, Iowa.
Copy: Madison Garcia, junior advertising and public relations major from Bellevue.
