Student creators from Jacht Agency won three first-place awards at the National Student Production Awards, an extensive educational program created by The National Academy of Television Arts & Sciences (NATAS) that recognizes achievement in video production.
NATAS was founded in 1955 and is dedicated to the advancement of the arts and sciences of television. The program is widely known for administering the annual Emmy Awards. Watch this year's virutal award ceremony below.
Jacht Agency won the “Animation” category with their client work for Citizen Science, the “Commercial” category with their work for Boys and Girls Club and the “Public Affairs/Community Service” category with their project for the Kids’ Chance of Nebraska. Jacht was also nominated in the “PSA” category for their Chamber of Holdrege video project.
The Citizen Science client team created an animation for a perception campaign focused on increasing brand awareness and increasing the number of testing kits distributed to Nebraskans.
Jacht students also created a commercial for Boys and Girls Club of Lincoln to help the organization raise money to build their new “Center for Greatness.”
The Kids’ Chance of Nebraska team created an informational video about Kids’ Chance of Nebraska Scholarship Program that highlighted the success of past recipients.
The Chamber of Holdrege entrusted Jacht to create a video that would help change the perception of their city and attract new visitors through showcasing Holdrege’s landscape and attractions.
Alan Eno is the Creative Director at Jacht. His role consists of overseeing the video and multimedia sections, as well as managing the creative direction for Jacht’s client teams.
“We’re really honored because this is our first-time submitting entries for these awards,” said Eno. “To get recognition for the students' work this first time around is exciting.”
The following students were part of the Fall 2022 Jacht crew that had four nominations at the NATAS. Student info is organized by award category and listed alphabetically by last name, with their role at Jacht, year in school or year graduated, major(s), and hometown:
Citizen Science, winner
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Abby Reed, videographer, senior, broadcasting, O Fallon, Missouri
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Michael Jae Coonce, videographer, senior, broadcasting, Elkhorn
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Emily Pietrzak, graphic designer, 2022 grad, Omaha
Boys and Girls Club, winner
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Alec Rome, videographer, 2022 grad, Omaha
Kids’ Chance of Nebraska, winner
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Shelby Crays, videographer, senior, broadcasting, and film studies, York
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Abby Reed, videographer, senior, broadcasting, O Fallon, Missouri
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Caroline Sukstorf, multimedia strategist, senior, advertising and public relations, New Orleans, Louisiana
Chamber of Holdrege, nominated
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Carson Allen, multimedia strategist, 2022 graduate, Lincoln
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Michael Jae Coonce, videographer, senior, broadcasting, Elkhorn
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Asa Hemenway, videographer, senior, textiles, merchandising & fashion design, Rockville, Maryland
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Joseph Zakaria, videographer, 2022 graduate, Lincoln
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Brynna Shaffer, videographer, senior, advertising and public relations, Des Moines, Iowa
Jacht Agency is a full-service, student-run advertising agency through the College of Journalism and Mass Communications. It provides students with real-world experience that builds on classroom instruction by giving students opportunities to work with various clients in an advertising agency setting. Jacht offers many creative services, including strategic branding, integrated marketing communications, campaign concepts, videography, photography, social media strategy, content creation, print design and public relations. Learn more about Jacht Agency at https://www.jacht.agency.
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